zynga facebook: ShortFormBlog

08:01 • 9 months ago

A model in decline? Zynga’s cruddy earnings bring down Facebook, too

$22.8 million loss for Zynga in the most recent quarter

-$1.89 the amount Zynga’s stock went down in after-hours trading on Wednesday after the company announced downright dismal results
-$2.23 the amount Facebook’s stock went down in after-hours trading in reaction — the company derives a chunk of its profit from Zynga source

» Why is Zynga sucking? Its model is in decline. “The largest reason for us decreasing our guidance has to do with the performance of our existing games,” said the company’s Chief Financial Officer, David Wehner. While they increased their user base in the most recent quarter, this was largely due to the acquisition of OMGPop, the makers of “Draw Something.” What’s not clear is whether the problem is with casual games in general, or simply casual games on Facebook. It’s possible the decline may be due to the rise of smartphone gaming. As it is, the Zynga stock, if it stays at its current level, will hit an all-time low tomorrow.

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19:30 • 10 months ago

Zynga debuts three new games and new social gaming network

Tags: facebook Mobile Gaming mobile platforms zynga zynga facebook zynga mobile zynga with friends 5 • Permalink

3 new games unveiled by Zynga, with new cross-platform network source

» New kids in the ‘Ville: Zynga, the social gaming company made ubiquitous by Facebook, wrapped up some pivotal unveilings and announcements today. Three new games are in the offering (The Ville, ChefVille, and FarmVille 2), which means you may soon have a whole new slew of spam notifications to ignore. They’re also launching a new gaming network, “Zynga With Friends,” shoring up mobile compatibility which was blamed for their flagging stock value (down roughly one-third of it’s value since the company went public late last year). Of course, news about Zynga is never just news about Zynga — when Facebook filed their legally-required list of potential company-threatening weaknesses with the SEC, in preparation for their IPO, they revealed that Zynga accounts for 12% of their revenue.

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15:38 • 1 year ago

Zynga launches new website, insists they’re still down with Facebook

Tags: facebook facebook games social gaming zynga zynga facebook zynga new website zynga platform 8 • Permalink

new move Online gaming company Zynga unveiled a new website today, independent of the Facebook template their games usually run off of. The site still requires you to log in with your Facebook info to play, however, and Zynga says they view the new site as “complimentary” to the social media platform.
the concern Any indication, however initially mild, that Zynga is moving towards their own platform could be a source of worry for Facebook. As we said at the time, one of the weaknesses they admitted to the SEC when filing for their IPO was that Zynga accounted for a whopping 12% of their total revenue last year. source

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