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May 20, 2013
“The 24 Most Melodramatic Pieces Of Yahoo/Tumblr Fanart” should be enough to make you question if you’re really that angry about this buyout, when you see how many people are far angrier than you.

The 24 Most Melodramatic Pieces Of Yahoo/Tumblr Fanart should be enough to make you question if you’re really that angry about this buyout, when you see how many people are far angrier than you.

12:27 // 11 months ago

"Change isn’t inherently bad, but fearing it is."

chartier:

I’m joking around about Tumblr and Yahoo a lot right now, but that’s because making people laugh is my favorite thing. For those who care to hear it, I’ll be clear: let’s give ‘em a chance.

Yahoo lost its way a while ago, but Marissa Mayer has done some good stuff to right the ship in the 10 (yep, only 10) months she’s been there. Yahoo stated that Tumblr will be run as an independent company anyway, so we probably won’t see much “oh no everything’s purple and I have to dust off my Yahoo account” change. The change we do see could very well be great, considering Tumblr’s independence and Yahoo’s crazy resources.

Change isn’t inherently bad, but fearing it is. I’m eager to see where this goes.

This, basically.

10:43 // 11 months ago
8:33 // 11 months ago

News!

staff:

Everyone, I’m elated to tell you that Tumblr will be joining Yahoo.

Before touching on how awesome this is, let me try to allay any concerns: We’re not turning purple. Our headquarters isn’t moving. Our team isn’t changing. Our roadmap isn’t changing. And our mission – to empower creators to make their best work and get it in front of the audience they deserve – certainly isn’t changing.

So what’s new? Simply, Tumblr gets better faster. The work ahead of us remains the same – and we still have a long way to go! – but with more resources to draw from.

Yahoo is the original Internet company, and Marissa and her team share our dream to make the Internet the ultimate creative canvas. I couldn’t be more excited to have her help. We also share a vision for Tumblr’s business that doesn’t compromise the community and product we love. Plus both our logos end with punctuation!

As always, everything that Tumblr is, we owe to this unbelievable community. We won’t let you down.

Fuck yeah,
David

"Fuck yeah." — David Karp

8:22 // 11 months ago
May 19, 2013
evangotlib:

danmeth:

19 feet away from history. This is the office where I worked in 2007. That’s me on the bottom left corner, hard at work making the Meth Minute 39 series for Frederator Studios ( who were at the time developing a little show you may have heard of called “Adventure Time”). See that long-haired guy all the way on the right side? That’s David Karp in the preliminary stages of inventing Tumblr. At this point, the only people who had heard of Tumblr are in the room. A lot can happen in 6 years! But don’t worry, everyone… he knows why we all love Tumblr and he’s not going to let it get ruined! I got a feeling.

Awesome.

Where were you in 2007?

evangotlib:

danmeth:

19 feet away from history. 
This is the office where I worked in 2007. That’s me on the bottom left corner, hard at work making the Meth Minute 39 series for Frederator Studios ( who were at the time developing a little show you may have heard of called “Adventure Time”).
See that long-haired guy all the way on the right side? That’s David Karp in the preliminary stages of inventing Tumblr. At this point, the only people who had heard of Tumblr are in the room. A lot can happen in 6 years! But don’t worry, everyone… he knows why we all love Tumblr and he’s not going to let it get ruined! I got a feeling.

Awesome.

Where were you in 2007?

16:03 // 11 months ago
soupsoup:

tiffany:

Tumblr meetup at Fat Cat.

I remember meeting a lot of the people I came to know on Tumblr, in person, this night, I think March 13 in 2008. This was long before Tumblr was much of a thing outside of New York. I spent a lot more time on Tumblr back in those days.It seems pretty likely that Tumblr, this weekend, is at a turning point. Tumblr as a product simply stopped attempting to evolve over the last couple of years, perhaps by design. Despite that, growth has continued, it’s a massive success in terms of size and scale. It even managed to generate a few million dollars, but not likely enough to sustain itself as a business and I suspect there’s not much runway left to try.
Whatever happens, this place was something special for me, and continues to be for many others. I really enjoyed the time I spent here.

The “undisputed king of Tumblr,” as the NYT once called him, weighs in.

soupsoup:

tiffany:

Tumblr meetup at Fat Cat.

I remember meeting a lot of the people I came to know on Tumblr, in person, this night, I think March 13 in 2008. This was long before Tumblr was much of a thing outside of New York. I spent a lot more time on Tumblr back in those days.

It seems pretty likely that Tumblr, this weekend, is at a turning point.

Tumblr as a product simply stopped attempting to evolve over the last couple of years, perhaps by design. Despite that, growth has continued, it’s a massive success in terms of size and scale. It even managed to generate a few million dollars, but not likely enough to sustain itself as a business and I suspect there’s not much runway left to try.

Whatever happens, this place was something special for me, and continues to be for many others. I really enjoyed the time I spent here.

The “undisputed king of Tumblr,” as the NYT once called him, weighs in.

13:22 // 11 months ago
There were no other competing bids, despite reports, to snap up the New York-based hipster blogging service.
Kara Swisher needs to stop calling Tumblr a hipster blogging service. (Oh, and she says the deal was unanimously approved. On a side note, TechCrunch suggests that the reason why Tumblr accepted the lower deal is because many of their executives have departed in recent months.)
12:45 // 11 months ago
joshsternberg:

WSJ reports Yahoo board has approved a $1.1 billion deal — in cash — to purchase Tumblr. 

There it is.

joshsternberg:

WSJ reports Yahoo board has approved a $1.1 billion deal — in cash — to purchase Tumblr. 

There it is.

12:18 // 11 months ago
May 18, 2013

Thoughts on Tumblr and Yahoo (in rebloggable form, upon reader request)

obitoftheday asks: What do you think happens if Yahoo buys Tumblr? And why do we all agree that it seems like a bad idea?

» SFB says: I think Tumblr starts monetizing itself more effectively. For years they’ve tried to do everything but the obvious, but the problem is, they’ve turned down a lot of good ideas as a result.

(Comparison: WordPress.com has succeeded at profitability by both offering paid premium features and revenue sharing-style advertising for bloggers—both things Tumblr has chosen not to do, but could arguably do better than WordPress if it chose to do so. Nobody really complains about Wordpress’ ads. Think that might be because they created a context for it that didn’t bug users?)

But this could come at the cost of a very strong community. I know of one heavily-active user I liked reading, The Callus, who has quit Tumblr and deleted all of his posts as a result of the whiff of a rumor of this buyout happening. I don’t think you or anyone else should follow suit, but that’s what people are doing.

As for the “bad idea” chunk of your questions, the problem is this: Yahoo has a reputation for letting acquisitions flounder under its corporate structure. Even the big ones. Delicious, for example, was nearly shut down before the founders of YouTube swooped in and saved it. And Yahoo has also tried the user-generated market before, including with Geocities and Yahoo Meme (which was effectively Yahoo’s failed attempt to create a Tumblr clone). Yahoo has a long list of discontinued products. And while Laurie Voss has a good point about Flickr, there’s a better point here: Building a community with integrity is tough, and change at the top can ruin everything if done the wrong way. I can understand why people might be worried. I’m worried, too. — Ernie @ SFB

P.S.: One key line from the story we linked last night: “sources say the company only has a few months of cash runway left.” Who knows if that’s true, but this is a company that unceremoniously fired its editorial team recently—a move that could be seen in a different light considering that line, though that’s speculative. Tumblr can’t run on dreams and reblogs and investor money forever. Something has to change on the business front to ensure the likes can keep coming. That change can come from the inside, but the change can come more easily from an exit.

21:20 // 11 months ago

obitoftheday says: What do you think happens in Yahoo buys Tumblr? And why do we all agree that it seems like a bad idea?

(EDIT: On reader request, here’s a rebloggable version of this.)

» SFB says: I think Tumblr starts monetizing itself more effectively. For years they’ve tried to do everything but the obvious, but the problem is, they’ve turned down a lot of good ideas as a result.

(Comparison: WordPress.com has succeeded at profitability by both offering paid premium features and revenue sharing-style advertising for bloggers—both things Tumblr has chosen not to do, but could arguably do better than WordPress if it chose to do so. Nobody really complains about Wordpress’ ads. Think that might be because they created a context for it that didn’t bug users?)

But this could come at the cost of a very strong community. I know of one heavily-active user I liked reading, The Callus, who has quit Tumblr and deleted all of his posts as a result of the whiff of a rumor of this buyout happening. I don’t think you or anyone else should follow suit, but that’s what people are doing.

As for the “bad idea” chunk of your questions, the problem is this: Yahoo has a reputation for letting acquisitions flounder under its corporate structure. Even the big ones. Delicious, for example, was nearly shut down before the founders of YouTube swooped in and saved it. And Yahoo has also tried the user-generated market before, including with Geocities and Yahoo Meme (which was effectively Yahoo’s failed attempt to create a Tumblr clone). Yahoo has a long list of discontinued products. And while Laurie Voss has a good point about Flickr, there’s a better point here: Building a community with integrity is tough, and change at the top can ruin everything if done the wrong way. I can understand why people might be worried. I’m worried, too. — Ernie @ SFB

P.S.: One key line from the story we linked last night: “sources say the company only has a few months of cash runway left.” Who knows if that’s true, but this is a company that unceremoniously fired its editorial team recently—a move that could be seen in a different light considering that line, though that’s speculative. Tumblr can’t run on dreams and reblogs and investor money forever. Something has to change on the business front to ensure the likes can keep coming. That change can come from the inside, but the change can come more easily from an exit.

21:02 // 11 months ago