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September 14, 2012

PITCH: Is Tumblr the Next Time, Inc?

onaunconference:

Once upon a time, the jobs in journalism were all at what we would consider traditional outlets — Time, Newsweek, ABC News, the Washington Post, etc. But these days, journalists who’ve had their pick of those publications are flocking to tech companies like Tumblr, Facebook and Twitter to create stories — content that competes, in breadth and scope, with the highest-caliber traditional publications. As print suffers a slow and painful decline, it’s not just the web that’s changing journalism as we know it — it’s tech companies like Tumblr and Facebook who are launching what could be the new new media movement. But what does this mean for the future of traditional journalistic outlets? Can a journalist remain objective when she’s employed by a company? Are journalists’ future homes in places that aren’t primarily about journalism, and should it be?

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Interesting question. A thought on this: Tumblr is also creating a community of writers and journalists who wouldn’t need a job with traditional media with a little help on the traffic or monetization side. It’s one thing for Tumblr to hire people. It’s another for Tumblr to enable people to make their blog their full-time gig — so folks like those who went to Tampa and Charlotte to cover the conventions could rely on their work as their main source of income. There’s a lot more opportunity in that market (they already have the content verticals, without even really trying), and Tumblr could do more to tap the community’s creativity so it becomes sustainable creativity, the kind that strengthens the work they’re already doing.

(Source: onauncon2012, via wnyc)

21:27 // 1 year ago
November 29, 2011
20:09 // 2 years ago
July 24, 2011

abandonedsandals says: Do you have anywhere you describe how you're making the "Tumbl-zine"? It's very interesting. Can it be done straight though Tumblr or are you using another software program? (Beyond HTML coding, I don't have access to many other development programs).

Thanks, A.S.

» SFB says: The process we use to make the Tumbl-zine format is through InDesign. I have a newspaper design background so it’s a tool I’m very comfortable with and have used for a number of years. I’m also very comfortable with the format and look of the site as I’ve been working in the basic framework for two and a half years now. It’s actually pretty much the same kind of process you’d use to do print magazine or newspaper layout, but with the only difference being that you export straight to high-resolution JPG format (oh, and content-wise, I’m pulling from a bajillion sources all at once). One of the biggest timesucks of newspaper design is that you have to format and tone photos for that format — which takes time. With this format, I don’t have to worry about stuff like that and can update on the fly. It’s very useful — and it has the effect of creating a document with a little more heft to it than an average SFB article. I’m going to update the Norway one now, actually. — Ernie @ SFB

0:48 // 2 years ago
April 22, 2011
copyeditor:

Journalists learn what works (& doesn’t work) on Tumblr
Read my latest Poynter piece on Tumblr for journalists, with tips from the Future Journalism Project’s Michael Cervieri, Reuters’ Anthony DeRosa, ProducerMatthew, Josh Sternberg, and Mark Dodge Medlin.

Great piece.

copyeditor:

Journalists learn what works (& doesn’t work) on Tumblr

Read my latest Poynter piece on Tumblr for journalists, with tips from the Future Journalism Project’s Michael Cervieri, Reuters’ Anthony DeRosa, ProducerMatthewJosh Sternberg, and Mark Dodge Medlin.

Great piece.

(via matthewkeys)

13:43 // 3 years ago
April 18, 2011
producermatthew:

soupsoup:

Matthew Keys has put together a really excellent Tumblr primer for journalists and really anyone who is somewhat of a Tumblr novice. Be sure to choose magnify to read the presentation at close to full screen.

Oh, hello there. I was going to post this later, but Anthony’s beaten me to it. Feel free to pass this around if you feel others can benefit from it.
Click here if you’d like to download PowerPoint and Keynote copies of the presentation. They’re editable, so you can customize them for your own newsroom.

Really freaking good. If I have one thing to add, it’s that “Missing E" is a pretty essential plugin for the Tumblr experience.

producermatthew:

soupsoup:

Matthew Keys has put together a really excellent Tumblr primer for journalists and really anyone who is somewhat of a Tumblr novice. Be sure to choose magnify to read the presentation at close to full screen.

Oh, hello there. I was going to post this later, but Anthony’s beaten me to it. Feel free to pass this around if you feel others can benefit from it.

Click here if you’d like to download PowerPoint and Keynote copies of the presentation. They’re editable, so you can customize them for your own newsroom.

Really freaking good. If I have one thing to add, it’s that “Missing E" is a pretty essential plugin for the Tumblr experience.

(via matthewkeys)

13:12 // 3 years ago
April 11, 2011
11:33 // 3 years ago
February 11, 2011

Tumblr Tuesday, Friday Edition

producermatthew:

It’s been an exhausting few weeks, covering and curating the news from Egypt. Here are some of the Tumblrs I’ve relied upon for stories, information and inspiration over the past couple of weeks:

Mainstream Media:

Netizen Journalists:

And of course, there’s the Egypt page here on Tumblr.

Tumblr has been a very exciting place over the the last few weeks, and a lot of great people showed why Tumblr is amazing as a news source and a worthy place to turn for information – as much, if not moreso than Twitter. There are a lot of bright minds here and they took the Egypt story and made it their own. All of them bring fresh perspectives to the table. Separating the wheat from the chaff here is much easier. … pssh. And everyone thinks this place is about cats and hipster porn.

18:53 // 3 years ago