When we work on making our devices accessible by the blind, I don’t consider the bloody ROI.Apple CEO Tim Cook • In a passionate rebuttal of a question during a shareholder meeting. The question, from a representative of the conservative think tank the National Center for Public Policy Research, questioned the company’s decision to go green and asked the company, point-blank, to only do things that improved the company’s ROI. (Short version: They are conservatives, and they are trolling.) Cook went further, adding: ”If you want me to do things only for ROI reasons, you should get out of this stock.”
Visited Retail Stores in Palo Alto today. Seeing so many happy customers reminds us of why we do what we do.— Tim Cook (@tim_cook)
Apple CEO Tim Cook sent his first tweet today, hours after the iPhone 5s and 5c went on sale.
"Fan of Auburn football and Duke basketball"
Side note: Welcome to Twitter, dude.