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March 13, 2014
I could hear the rev of the engine and people screaming. I turned around to see people falling off the hood of the car. … There was a lot of blood everywhere. People on the street. People on the sidewalk. It was barricaded. It was supposed to be safe.
SXSW attendee Yvette Ruiz • Discussing the scene she saw last night at the festival, when a car plowed through a barricade and hit multiple people. The driver, who was drunk and being chased by police, killed two people and injured 23. He faces capital murder charges.
7:53 // 5 months ago
March 9, 2014
Uber gets aggressive in its efforts to overtake Austin. As of now, they can only take over during SXSW. The city says people should only use Uber at their own risk.

Uber gets aggressive in its efforts to overtake Austin. As of now, they can only take over during SXSW. The city says people should only use Uber at their own risk.

12:33 // 5 months ago
March 10, 2013

Five things that will make you gouge your eyes out from SXSW

  • one Google is showing off a new piece of footwear at its Art, Copy & Code booth. It’s a shoe. That can talk. For some reason your Reebok Pumps seem much cooler than this.
  • two The uh, sexy, hookup site Bang With Friends has a SXSW-specific site called “Bang With SXSW,” which should ensure that you’ll remain lonely for the rest of the year.
  • three Author Neil Gaiman, who’s an extremely creative guy, spoke during a SXSW panel on creativity with “Two and a Half Men” creator Chuck Lorre, who’s anything but.
  • four As a marketing stunt, the cable network Syfy created a pop-up hotel, which would be useful as there’s never anywhere to stay in Austin during this time of year, except there are only a handful of rooms, and the network didn’t bother to tell people about the lodging space ahead of time.
  • five Speaking of temporary lodging, there are augmented-reality porta potties which tell passing customers how long you’ve been inside. Get ready to punch everyone around you.
12:11 // 1 year ago
March 8, 2013
thisistheverge:

At SXSW, the stunts get wilder every year — and more disappointing
Let the viral marketing games begin

So basically they spell “spam” starting with a “y” these days. — Ernie @ SFB

thisistheverge:

At SXSW, the stunts get wilder every year — and more disappointing

Let the viral marketing games begin

So basically they spell “spam” starting with a “y” these days. — Ernie @ SFB

10:02 // 1 year ago
March 14, 2012
Everything you need to know about the culture at SXSW, in one image. (photo by Geoffrey A. Fowler/The Wall Street Journal)

Everything you need to know about the culture at SXSW, in one image. (photo by Geoffrey A. Fowler/The Wall Street Journal)

8:35 // 2 years ago
March 13, 2012
thedorseyshawexperience:

WE’RE MISSING OUT, PEOPLE.

SXSW, in a Doritos shell.

thedorseyshawexperience:

WE’RE MISSING OUT, PEOPLE.

SXSW, in a Doritos shell.

12:24 // 2 years ago
March 12, 2012
23:37 // 2 years ago
March 11, 2012

Ad agency behind SXSW homeless wifi gimp stunt

jhnbrssndn:

Earlier today, shortformblog defended its moral compass in describing the enlistment of homeless people to follow visitors to SXSW around as human 4G hotspots - for $2 - as cool, innovative and well-intentioned. Turns out that the people behind the initiative aren’t some charity, but the New York branch of the global advertising agency, BBH.

A fact which they do not hide:

Since then, we’ve stayed interested in the homeless issue. One particular aspect we find intriguing is Street Newspapers, which are print publications created and sold by homeless populations as a form of entrepreneurial employment. The model has proven successful enough to be adopted in cities spanning 30 countries. The issue however, is that like any print publication, these newspapers are under duress from the proliferation of digital media. How often do you see someone “buy” a paper, only to let the homeless individual keep it? This not only prevents the paper from serving as a tool for the individual to avoid begging, but it proves how little value people actually place on the publication itself. Yet the model isn’t inherently broken. It’s simply the output that’s archaic in the smartphone age.

So we decided to modernize it.

The organization has previously worked with homeless organizations, last year creating the Underheard in New York program, which gave the homeless a voice on Twitter. There is room to improve the basic idea behind this, but let’s be fair; this is not a new endeavor for them. Organizations have charitable arms, and this affiliation was clearly noted in the original post. I’ve long been a defender of the street newspaper model as a way to help the homeless get on their feet. When I saw the story this morning, I looked at it through that prism. Ultimately, the issue remains the same: How can you help the homeless and give them a way to sustain themselves, to pick themselves up? Perhaps this isn’t the idea that solves the problem; let’s use it instead as a jumping-off point to think of a solution. — Ernie @ SFB

(via soupsoup)

21:05 // 2 years ago
March 9, 2012
“Your stream could easily be overwhelmed” … by people using apps like Buffer and HootSuite so they don’t have to do everything through 30 different interfaces. In other words, Google+ is shooting itself in the foot by basically preventing third-party apps, which helped Facebook and Twitter in particular get off the ground, from using their service to post. Sorry, Vic. You’re a fool if you think this is a valid reason to block third-party apps.

“Your stream could easily be overwhelmed” … by people using apps like Buffer and HootSuite so they don’t have to do everything through 30 different interfaces. In other words, Google+ is shooting itself in the foot by basically preventing third-party apps, which helped Facebook and Twitter in particular get off the ground, from using their service to post. Sorry, Vic. You’re a fool if you think this is a valid reason to block third-party apps.

21:40 // 2 years ago
February 22, 2012
11:39 // 2 years ago