Over the past five years or so, social media has become an important tool for some to promote their business, fight for a revolution or even keep up with the news. But B.J. Mendelson, who has spent years as a marketer and online journalist, would like to inform you that it’s all not what it seems. To sell his point home, his new book is called “Social Media is Bulls***" — and he’s not afraid of taking on a few sacred cows in the process. Curious? Check out our profanity-laced interview with Mendelson, laid out using the experimental design and publishing tool Jux, after the jump.
Farewell, Twitter? Perhaps someday there will be a better way to embed Tweets on Tumblr…
This can’t be good for Twitter.
To be clear, it’s probably not Tumblr’s fault.It’s most likely Twitter’s. What you’re seeing is a land war on consumer choice that’s taking place in bits and pieces. This is part of a slow deterioration of your rights as a social consumer, and it’s not some nerdy thing that doesn’t mean anything to you. This makes your life harder. It breaks connectivity and makes it harder to use a service that used to work — and it’s all because Twitter wants to encourage you to stay, because their model is built around making money from ads, not their API. At what point does Twitter cause a backlash from normal users instead of merely power users? And at what point does Facebook or Tumblr or LinkedIn or another network start doing the same thing in retaliation? Everyone, take a look at what Matt Buchanan has reported on Buzzfeed regarding this issue. He called it about a month ago, and Twitter keeps proving him right.
To our dismay, Twitter has restricted our users’ ability to “Find Twitter Friends” on Tumblr. Given our history of embracing their platform, this is especially upsetting. Our syndication feature is responsible for hundreds of millions of tweets, and we eagerly enabled Twitter Cards across 70 million blogs and 30 billion posts as one of Twitter’s first partners. While we’re delighted by the response to our integrations with Facebook and Gmail, we are truly disappointed by Twitter’s decision.
Start following this, guys. This may be their business, but it’s your right as a consumer to export your data.
Obama’s campaign has made far more use of direct digital messaging than Romney’s. Across platforms, the Obama campaign published 614 posts during the two weeks examined compared with 168 for Romney. The gap was the greatest on Twitter, where the Romney campaign averaged just one tweet per day versus 29 for the Obama campaign (17 per day on @BarackObama, the Twitter Account associated with his presidency, and 12 on @Obama2012, the one associated with his campaign). Obama also produced about twice as many blog posts on his website as did Romney and more than twice as many YouTube videos.
Curiosity on Mars is awesome. @MarsCuriosity, the Twitter account, is cool too! Listen here as the people behind the account talk about NASA and social media.
Highly recommend you keep an eye on Politics Powered by Twitter, the great new Sirius XM show put together by the HyperVocal guys — it’s the first officially-sanctioned radio show about Twitter. And it’s great. Plus, this interview with the people behind the Curiosity Rover’s Twitter account is super-fascinating. A must-listen.
We have a tie!App.net is currently neck-and-neck with Twitter Olympics, though like a disease that’s been fairly dormant for decades, whooping cough could make a comeback. And of course, there’s still Chick-Fil-A, which has had a pretty busy week. Anyway, throw a like on one of these photos and vote!
Right now, if you want to know how the country feels about Barack Obama or Mitt Romney, you have to rely on pundits’ intuitions or traditional opinion polls, conducted as they always have been — by phone, over the course of hours or days. There’s no direct way to check the pulse of millions of actual people, simultaneously and directly, second by second.
Twitter is launching a tool today that it says will fill that gap, and sort through the 400 million tweets a day from 140 million active users. Twitter and real-time search engine Topsy are launching the “Twitter Political Index,” a daily assessment of how Twitter feels about Obama and Romney, in an election cycle that’s being played out moment-to-moment on the social service.
Nigeria, with a population of nearly 160 million, is one of Africa’s giants when it comes to the use of social media. Nearly 4.6 million Nigerians are on Facebook. Twitter is the 6th most popular website in Nigeria. So it comes as no surprise that Nigerians were angered when the President of the Nigerian Senate David Mark suggested that social media in the country should be censored.
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