In the U.S. we were very, very successful coming from the core enterprise business, and in the public opinion this is still where we’re skewed to. We need to be more marketing-driven. We need to be more consumer-oriented because this is where a lot of our growth is coming from. That is essential in the U.S.Research in Motion’s new CEO, Thorsten Heins • Discussing the difficult issues the company faces as it tries to compete with Apple and Google in a field that they popularized with the BlackBerry: Smartphones. Heins, the former Chief Operating Officer, replaced the company’s two co-CEOs, Jim Balsillie and Mike Lazaridis, who stepped down over the weekend. It has not exactly been the best year for RIM — to call the company’s tablet, the PlayBook, a flop would be putting it lightly, as its failure cost the company nearly half a billion dollars last year. And that’s only the tip of the iceberg in terms of their problems. source (via • follow)
» Why is the PlayBook flopping? If you asked RIM, you’d get an answer that sounds pretty jargon-y: “Recent shifts in the competitive dynamics of the tablet market and a delay in the release of the PlayBook OS 2.0 software.” Here’s the English version of that answer: “The iPad, the Nook Tablet and the Kindle Fire.” But that’s just us talking. Meanwhile, RIM has been trimming the price of the PlayBook from an absurd $500 to as low as $199 — in part to clear inventory for the next version of the device, though we’re guessing the fact that other seven-inch tablets are selling for roughly that price doesn’t help.