» A precedent-setting case? For many startups, Twitter followers are starting to become the lingua franca of customer service. So, it’s fascinating to see how cases like this could set an example as things go forward. “This will establish precedent in the online world, as it relates to ownership of social media accounts,” noted NYC intellectual property lawyer Henry J. Cittone. “We’ve actually been waiting to see such a case as many of our clients are concerned about the ownership of social media accounts vis-á-vis their branding.” Which way should the courts decide in this case, anyway?