The Oxford English Dictionary accepts both pronunciations. They are wrong. It is a soft ‘G,’ pronounced ‘jif.’ End of story.Steve Wilhite, the creator of the GIF, chiming in on the pronunciation of the word. (As everyone knows, choosy memes choose “jif.”) Wilhite, a former CompuServe employee, created the format in 1987 and is to receive an award for his creation tonight.
Don’t open this at work. But if you sincerely feel your time has come, here’s Goatse. I recommend exercising similar caution in following the links throughout this article.An aside in Gawker writer Adrian Chen’s possible masterwork, “Finding Goatse: The Mystery Man Behind the Most Disturbing Internet Meme in History.” Don’t click the links unless you dare. (Except for the one that leads to the story.) Not safe for work.
joshsternberg asks: The internet never ceases to amaze me. Within an hour, someone put this up. Our society's sense of humor has changed markedly in the last 30 years.
» SFB says: No doubt. We’ve learned how to turn any sociopolitico event into the great meme of the next 30 minutes. We move so fast these days that a lot of people probably saw the meme before they did the news. Should we miss the days where social media moved slower, or embrace it for what it is? — Ernie @ SFB
imwithkanye asks: What are your thoughts on #OccupySesameStreet? Does the meme help or hurt the overall cause? And should a meme like this even influence the discussion at hand? Thx!
» SFB says: I admit I found the Twitter meme funny, but I think at the same time, it has the effect of softening the overall discussion, in good ways and bad. I think we need to be careful not to trivialize the idea of this, but on the other hand, if Occupy Wall Street needs more attention, this is a way to get it. — Ernie @ SFB