» This is a pretty genius marketing move, not the least of all because it provides some potential relief from what Los Angeles authorities clearly fear could be a gridlock of epic proportions this weekend — no local government idly urges its citizens not to go places on their freeways, as it’s bad for the economy for people not to be out and about. The $4 flights are the shortest distance tickets jetBlue has ever sold, and they’ll take about 20 minutes.
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