I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic!Medium writer Jon Bell • Offering a brilliant suggestion on how to get people to make a decision on something. If it’s not obvious yet, the secret here isn’t the McDonald’s part. “There’s no defined process for all creative work, but I’ve come to believe that all creative endeavors share one thing: the second step is easier than the first,” he continues. This man is clearly a genius. (ht @Ricktagious)
We want our markets to be super innovative and disruptive. When you are are not disruptive … you don’t reinvent the game.KFC International’s chief marketing officer, Christophe Poirier • Discussing the company’s success pitching such weird products as the Double Down. While the product was a hit in the U.S. initially, in recent years it’s had much more success in the international market, with online buzz creating a massive success worldwide. The success of the product has given the parent company, Yum Brands, a bit of a free pass for trying out crazy ideas at its international outlets, including Pizza Hut and Taco Bell.
The Super Bowl XLVII Guide to Consuming Your Weight in Fast Food
15 servings of queso for your friends and family … or if you’re desperate, yourself.
Fast food profits soar, while fast-food wages stay the same: Here’s your depressing graphic of the day, via Bloomberg.
Fast-food restaurant employees protested in New York City on Thursday, demanding higher pay and the right to form a union - the latest attempt by lower-wage workers in the United States to increase their compensation.
The campaign, called “Fast Food Forward,” seeks to roughly double hourly pay to $15 an hour and is being billed as the largest attempt to unionize U.S. fast-food workers.
Leading the effort is New York Communities for Change, a group that has helped unionize low-wage carwash and grocery workers in New York.
Strikes were scheduled at McDonald’s, Burger King, Wendy’s, Taco Bell, KFC, Pizza Hut and Domino’s restaurants around the city throughout the day.
READ ON: Fast-food workers in New York protest for higher wages
As I say to both parties in a negotiation: good luck! Play fair, and secure a win / win outcome.
Good luck to all involved.
Chick-fil-A says it will stop funding anti-gay groups
(Photo: Cody Duty / AP)
Chick-fil-A has agreed to stop funding groups with anti-same-sex marriage stances, according to a statement released Wednesday by LGBT advocacy group The Civil Rights Agenda.
Chicago Alderman Joe Moreno, who had blocked the fast-food chain from opening stores in Chicago because of its anti-gay views, likewise announced he would now let Chick-fil-A open up new outlets after he received a letter this morning from the company stating that they would cease donating to the groups.
Yet to be seen: Will this actually end the boycott? Or will pro-LGBT chicken fans continue to deny the chain their business?
Following The Jim Henson Company’s announcement, that all proceeds from a recent parternship with Chick-Fil-A would be donated to GLAAD, the fast food chain has decided to voluntarily recall and discontinue the Henson-designed toys currently included in kids’ meals. Here’s a look at the sign that reportedly popped up at a Chick-Fil-A location in Plano, Texas. source
Edit: Corrected a previous statement that the signs are appearing nationwide. At this time, the only reported sign appears to be located at a mall in Texas.
Update: Chick-Fil-A has confirmed that the sign pictured above is not fake, and the company has issued a voluntary recall of the Jim Henson’s Creature Shop Puppet Kids Meal toys.
Following The Jim Henson Company’s announcement, that all proceeds from a recent parternship with Chick-Fil-A would be donated to GLAAD, the fast food chain has decided to voluntarily recall and discontinue the Henson-designed toys currently included in kids’ meals. Here’s a look at the sign that reportedly popped up at a Chick-Fil-A location in Plano, Texas. source
Edit: Corrected a previous statement that the signs are appearing nationwide. At this time, the only reported sign appears to be located at a mall in Texas.
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Last month, an unknown culprit posted fliers advertising a new Taco Bell location that would be opening in the relatively-small Alaskan town of Bethel. After a few weeks of speculation, the company responsible for managing Alaskan Taco Bell locations denied that the fast-food chain would be coming to town. In a surprising move, after senior executives got word of the prank, the company flew in a Taco Bell taco truck loaded with enough ingredients to make 10,000 Doritos Locos tacos. source
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Ever wonder why a McDonald’s hamburger doesn’t look as good at the restaurant as it does in the promotional products they shoot? Here’s a friendly Canadian McDonald’s marketing exec, Hope Bagozzi, to answer your question. (thanks Ad Age)
Burger King added several new items to its summer menu this week, most notably this vanilla sundae with hot fudge, caramel and yes, bacon. The meaty new treat has 510 calories which, we’d like to point out, is nothing compared to what ice cream professionals like Cold Stone Creamery can dish out. Yes, that is a 1,720 calorie frozen treat you’re looking at. It’s good to be the king. (photo via AP) Source
The decision by Burger King, which uses hundreds of millions of eggs and tens of millions of pounds of pork annually, could represent a game-change in the egg and pork supply business as a huge new market has opened up for humanely raised food animals. Already 9 percent of the company’s eggs and 20 percent of its pork are cage-free.
The Miami-based company steadily has been increasing its use of cage-free eggs and pork as the industry has become better able to meet demand, said Jonathan Fitzpatrick, chief brand and operations officer. He said the decision is part of the company’s social responsibility policy.
“We believe this decision will allow us to leverage our purchasing power to ensure the appropriate and proper treatment of animals by our vendors and suppliers,” he said.
Other chains, including McDonald’s and Wendy’s, have made overtures in this general direction, but haven’t put out a firm timetable like our friends at Burger King have. Big deal for the animal rights crowd.
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