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February 8, 2013
thisistheverge:

Justin Timberlake named Creative Director for Bud Light Platinum

"Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I’m doing,” he said, through the filter of 10,000 copy-writers who programmed every syllable of that statement.

thisistheverge:

Justin Timberlake named Creative Director for Bud Light Platinum

"Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I’m doing,” he said, through the filter of 10,000 copy-writers who programmed every syllable of that statement.

10:55 // 1 year ago