We’re not taking away anybody’s right to do things, we’re simply forcing you to understand that you have to make the conscious decision to go from one cup to another cup.NYC Mayor Michael Bloomberg • Speaking on MSNBC about his proposed ban on soft-drink containers bigger than 16 ounces. “The idea here is, you tend to eat all the food in the container in front of you,” he continued. “If it’s a bigger container, you eat more. If somebody put it in a smaller glass or plate or bowl in front of you, you would eat less.” For what it’s worth, many large food companies, such as Coke and McDonald’s, are on the attack in the wake of the proposed ban.
The proposed ban would affect virtually the entire menu of popular sugary drinks found in delis, fast-food franchises and even sports arenas, from energy drinks to pre-sweetened iced teas. The sale of any cup or bottle of sweetened drink larger than 16 fluid ounces — about the size of a medium coffee, and smaller than a common soda bottle — would be prohibited under the first-in-the-nation plan, which could take effect as soon as next March.A New York Times article regarding a proposed plan in New York City to ban sugared drink sizes larger than 16 ounces. Or in other words, your Trenta just got cut in half. Also, the corn syrup lobby has had a really terrible day.
Because, let’s face it, the one thing that the world needed was Daft Punk’s motif all over a couple of Coke bottles, right? Awesome, yes, but we’re not even sure if Moby would’ve gone for a sellout opportunity this calculatedly commercial. Good work, French guys. source
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