For the Next Two Weeks, Rush Limbaugh Won’t Have National Advertisers
Right after releasing an ever-growing-list companies that don’t want anything to do with Rush Limbaugh on Monday (the count is at 140), the broadcaster’s distributor has sent out a memo telling affiliates to suspend national advertising spots for the next two weeks.
Though Premiere Radio Networks did not specifically comment on why the suspension was needed, but it does address one problem in particular: In the past week, several companies were unaware that their ads had aired during Limbaugh’s show in the wake of his comments about Sandra Fluke.Read more. [Image: Reuters]
The real question, obviously: If Rush lays low for two weeks with advertisers, will they eventually come back? In a related note, David Frum makes the astute point that Mike Huckabee (who’s jumping in the talk-radio game with a friendlier approach) is a real, genuine threat to Rush’s long-term future on radio, partly because he’s safer for advertisers, partly because he’s competing for the same time slot, and partly because his timing is perfect.
Headline of the year, which, surprisingly, isn’t a Gawker original.
Clint Eastwood (and Chrysler) wants you to know it’s halftime in America. A surprisingly evocative ad.
» A quickly growing tally: With Google’s quickly-growing advertising prowess, the company is constantly looking for new ways to monetize content. And with YouTube, it offers a lot of opportunities to build upon the $5 billion in revenue it makes each year from graphical ads (many of which run alongside YouTube videos). The level of uploads and views is quickly growing, too: A year ago, the company had 48 hours of video uploaded per minute back in May, and the level of overall video views jumped by 25 percent from eight months ago.
mbimotmog says: Not really sure how this “crosses a line”…did the Union Leader create new ad space just for the purpose of allowing Obama to advertise or did the Obama campaign simply buy the biggest placement that the UL offered?
» SFB says: To explain, the problem we see with the Obama ads is that they’re so large that they overwhelm the rest of the content, which means that it’s having an adverse effect on the journalism. It feels like the financial gain overtook the ethics in this case. It’s not as bad as the DM Register, but it’s clearly intended on counteracting the news. When an ad is that large, the lines between advertising and editorial start to blur — which is less of a problem when the ads aren’t political. But in this case, the ads are very much intended to counteract the news of the day. Obama should be free to spend wherever he wants. But the newspaper should know when to say no to an ad request. — Ernie @ SFB
Dear Union Leader: You’re a newspaper. Like the Des Moines Register, no matter how much the Obama campaign pays, you know this crosses a line.
Anyone notice something special about today’s Des Moines Register online front page? Possibly some pressing … ethical issues? Oh yeah … the “Paid for by Obama for America” notes only came AFTER the ads went online.
» Wikimedia’s best year ever: More that 1 million people donated to the Wiki-cause, a campaign that draws a bit of parody over the somewhat in-your-face nature of the fundraising calls. Honestly, they seemed a little bit more in your face in 2011 than 2010. Do you think Wikipedia should just start running modest ads? As one of the largest sites on the internet, they could easily hit the $20 million mark with some text ads. It’d be a lot less in-your-face, that’s for sure.
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(Source: shortformblog)
Angry Bird Couture
Teija Vesterbacka, the wife of Peter Vesterbacka, head of Rovio — the company behind Angry Birds — at a formal event at the Finnish Palace to celebrate the country’s independence. [via]
The greatest fashion statement involving a bird since Bjork’s swan song.
“Fire” still looks cool, though: We kind of hate the pretentiousness of this entire ad. Amazon just released this ad to promote the new Kindle Fire … which appears to imply that a Voltaire quote inspired the name. Steve Jobs is probably cursing the hipster marketers at Amazon for just being so dang indie. How can the iPad compete with that?! source
Rick Perry hires Tim Pawlenty’s ad guy: Tim Pawlenty didn’t have a lot going for him in the 2012 race, but one thing that was a definite ace in the hole was his ultra-over-the top campaign ads, which evoked the ultra-over-the-top movies of Michael Bay. Now that Pawlenty’s out, guess who hired Lucas Baiano, the guy who made all those ads? That’s right, Rick Perry. Watch his first creation above. What do you think?
Some disgustingly unfortunate overlay ads on the photo gallery of the air show crash in Reno. Why am I not surprised this is a Gannett Company? (posted at the Reno Gazette Journal)
That’s pretty rough, but not as rough as the organization of the article. It’s 23 pages. Seriously. Who’s going to be able to click through through that, even people following the story? Obviously breaking news and everything, but this is really pushing it for even the most ardent news readers. There’s some great journalism in there, we’re sure, but we have to imagine that the paper’s going to have to have some conversations about the organization of their site in the near-future. Having a stronger attack plan in the case of a large breaking news story would help prevent issues like this. (EDIT for additional thoughts: We don’t want to be unfair to them, because we can’t imagine what they’re going through right now. But we hope this event teaches them some lessons for the future.)