"…there’s always one inherent problem: If the content is good enough for users to enjoy, why would brands need to pay for it to be injected into user streams? Following Starbucks and Nike voluntarily on Instagram generates far more good will than their content being forced on users. But perhaps Instagram needs to promote the content to a larger audience who might be more hesitant to engage with advertisers."
What say you, internet? Better or worse than Tumblr’s offerings?