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Justin Timberlake named Creative Director for Bud Light Platinum

"Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I’m doing,” he said, through the filter of 10,000 copy-writers who programmed every syllable of that statement.

thisistheverge:

Justin Timberlake named Creative Director for Bud Light Platinum

"Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I’m doing,” he said, through the filter of 10,000 copy-writers who programmed every syllable of that statement.

February 8, 2013 // 10:55 // 1 year ago
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62 notes from really cool Tumblrs like ours. Click to read.

  1. thewonderchef reblogged this from shortformblog
  2. duanium reblogged this from shortformblog and added:
    Here’s a continuation of an interesting phenomenon; products (currently beverages) hiring celebrities to be creative...
  3. effyesjt reblogged this from thisistheverge
  4. dayvough reblogged this from blankphotoperson
  5. blankphotoperson reblogged this from thisistheverge
  6. afroclusterfunk reblogged this from shortformblog
  7. petercrocemusic reblogged this from shortformblog and added:
    I don’t want to say I posted Justin Timberlake as my doppelganger that one month on Facebook years back and now he stole...
  8. mikthebruin reblogged this from shortformblog and added:
    Um, what?
  9. cultureintransit reblogged this from shortformblog and added:
    Disappointed in you today, JT. Come on…
  10. gimmedatbeckita reblogged this from shortformblog and added:
    golden.
  11. miguelmartinezz reblogged this from thisistheverge and added:
    WOW
  12. giadaloopmachine reblogged this from thisistheverge
  13. tchaike reblogged this from shortformblog
  14. tamsinsmash reblogged this from thisistheverge and added:
    Is this a real thing?
  15. tir-nanog reblogged this from shortformblog
  16. solimonster reblogged this from thisistheverge
  17. hawttopher reblogged this from thisistheverge and added:
    This “Creative Director” business has gotta stop. No matter how creative you think you are you can not sell me a bottle...
  18. lifeincommas reblogged this from shortformblog
  19. lifeisbetterpurple reblogged this from shortformblog and added:
    i don’t get the creative director trend, like i don’t understand what anyone- consumers, company, JT- is getting out of...