Here’s the Republican anti-Obama playbook, everybody

A Republican political branding group, Strategic Perception Inc., is working on releasing a ton of anti-Obama salvo in September or so in the form of a film titled “Next,” in an effort to make the president look as bad as humanly possible — bringing up such good memories as Jeremiah Wright and the one time that he shook hands with the Russian president. (The voiceover they want to use? Jon Voight.) But Republican ad strategist Fred Davis, working with TD Ameritrade founder Joe Ricketts, didn’t count on one thing: The New York Times got a hold of it first. Read the whole document describing the ad. It’s comedic.